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Monday, June 23
 

10:00am PDT

The Science of Longevity
Monday June 23, 2025 10:00am - 11:30am PDT
What role do estheticians play in supporting longevity and healthy aging through skin health and overall well-being?
During this dynamic discussion led by Terri Wojak, attendees will learn the science of aging, including cellular processes, epigenetics, and hormonal effects.

You’ll leave understanding:
  • the mechanisms of action for innovative ingredients like peptides, vitamin A, growth factors, and exosomes
  • to role of rejuvenating treatments including microneedling, biomodulation, and chemical peels that address the signs of aging
  • strategies to provide treatments and education for your clients
Your clients want to look and feel younger! Join this class and explore scientific ways you can safely and effectively help them achieve their goals.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Terri Wojak

Terri Wojak

Esthetician, Author, Aesthetics Exposed Education
Terri Wojak is a highly sought-after professional with over 25 years of experience in the aesthetic industry. She is a respected authority on skin care in a medical setting, on education, and regarding business development on multiple levels. Wojak has built over 50 individual courses... Read More →
Monday June 23, 2025 10:00am - 11:30am PDT
Room W217

11:00am PDT

Essential Steps for Solo Spa Success
Monday June 23, 2025 11:00am - 12:15pm PDT
Essential Steps for Solo Spa Success is a comprehensive workshop designed for independent spa professionals who are ready to establish their practice.

Attendees will learn:
  • fundamental business planning
  • service pricing strategies
  • client retention techniques
  • effective social media marketing… and more.
Attendees will leave with actionable tools to transform your expertise into a thriving solo practice.
Speakers
avatar for Sherrie Tennessee, Ph.D., CHE

Sherrie Tennessee, Ph.D., CHE

Director of Education, Director of Education
Dr. Sherrie Tennessee, combines scientific expertise from Johns Hopkins University with over 20 years in wellness and hospitality. A former researcher turned wellness innovator, she's worked as a massage therapist, spa owner, and educator. With three published books and a PhD in Hospitality... Read More →
Monday June 23, 2025 11:00am - 12:15pm PDT
Room W215

11:00am PDT

Strategies to Becoming an Award-Winning Business | A Panel Discussion
Monday June 23, 2025 11:00am - 12:15pm PDT
What sets an award-winning business apart from the competition? Achieving recognition—whether it’s a local title or a national award—gives your business credibility and visibility, positioning you as a leader in the industry.

Join Nicole Altavilla, head of content at American Spa, as she moderates a dynamic panel of spa business leaders who have earned the prestigious honor of being winners or finalists in the 2024 Professional’s Choice Awards. These experts will share their insider secrets for building a standout business.

Topics covered will include:
  • Enhancing the client experience to create loyal customers.
  • Leveraging awards to gain an edge in a competitive market.
  • Staying ahead of trends and positioning your brand as an innovator.
  • Proven strategies for marketing and social media engagement to amplify your business’s impact.
Whether you’re a spa owner, a solo practitioner, or the founder of a skincare brand, this session will provide the actionable insights you need to achieve the seal of approval that takes your business to the next level.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Nicole Altavilla

Nicole Altavilla

Head of Content, American Spa
As the head of content at American Spa, Nicole Altavilla is responsible for managing and overseeing all aspects of content creation and strategy across American Spa’s different media platforms, including the print magazine, its website, engaging newsletters, and the prestigious... Read More →
Monday June 23, 2025 11:00am - 12:15pm PDT
Room W225

11:00am PDT

Brow Perfection: Learn the Latest Innovations in Tinting & Lamination
Monday June 23, 2025 11:00am - 12:15pm PDT
Mastering the art of brow enhancement requires more than basic skills—it demands an understanding of advanced techniques and customization. This comprehensive class is designed for beauty professionals who want to elevate their expertise in brow mapping, precision tinting, and innovative lamination.

By the end of this course, participants will be able to:
  • Perform advanced brow mapping and precision tinting techniques tailored to individual client facial structures
  • Create customized tint formulations to achieve natural, lasting color enhancement for various skin tones and hair colors
  • Execute innovative lamination methods that deliver consistent, structured brows with long-lasting results.
Join us and refine your skills to stand out in the competitive beauty industry, ensuring that your clients leave with brows that are as unique and expertly crafted as they are.
Speakers
avatar for Kimberly Morfin

Kimberly Morfin

Cosmetologist, Artistry Beauty
With over six years of experience in the beauty industry, Kimberly has built a stellar reputation as a brow expert, educator, and trendsetter. As a licensed cosmetologist and senior laser technician, Kimberly has served more than 1,500 satisfied clients, while also training and certifying... Read More →
Monday June 23, 2025 11:00am - 12:15pm PDT
Room W221

12:00pm PDT

Advance Your Acne Skills with Savanna Boda
Monday June 23, 2025 12:00pm - 1:30pm PDT
Elevate your expertise in acne treatment with Savanna Boda, a licensed aesthetician and founder of Savanna Boda Aesthetics. In this advanced class, Savanna will delve into the latest techniques and innovations for effective acne management.

Drawing on her extensive experience and success in the field, Savanna will cover:
  • diagnostic methods
  • treatment options
  • personalized homecare strategies
  • your questions!
This course is designed for skincare professionals seeking to deepen their knowledge and refine their skills in addressing acne cases. Join Savanna to transform your approach and achieve exceptional results in acne care.
Speakers
avatar for Savanna Boda

Savanna Boda

Licensed Esthetician / Med spa Owner / Social media influencer, Savanna Boda Aesthetics
Savanna Boda is a licensed Medical Aesthetician and acne specialist based in Dallas, Texas with a cult following of 363k on Instagram. Savanna is the founder and owner of Savanna Boda Aesthetics, a medical spa that focuses on ethical and results driven aesthetics!When Savanna is not... Read More →
Featured Speakers
avatar for Savanna Boda

Savanna Boda

Licensed Esthetician / Med spa Owner / Social media influencer, Savanna Boda Aesthetics
Savanna Boda is a licensed Medical Aesthetician and acne specialist based in Dallas, Texas with a cult following of 363k on Instagram. Savanna is the founder and owner of Savanna Boda Aesthetics, a medical spa that focuses on ethical and results driven aesthetics!When Savanna is not... Read More →
Monday June 23, 2025 12:00pm - 1:30pm PDT
Room W217

12:45pm PDT

Leading with Heart and Edge- Becoming an Emotional Intelligent Leader
Monday June 23, 2025 12:45pm - 2:00pm PDT
Emotional intelligence is the cornerstone of effective leadership, particularly in a people-centric salon, spa or wellness business. Leading with heart involves a deep understanding and connection with people, fostering trust and loyalty.

Conversely, leading with an edge demands assertiveness, resilience, and the ability to make tough decisions when necessary. Striking a balance between the two is vital to inspiring and motivating teams, driving innovation, and effectively navigating challenges.

Leaders who combine heart and edge create a dynamic environment where empathy and strength converge, leading to sustainable success, meaningful relationships, and long-term employees.

Key takeaways for attendees:
  1. How to use emotional intelligence to build stronger relationships with team members
  2. Techniques for making tough decisions with empathy and fairness
  3. Ways to create a positive, dynamic environment that retains employees and inspires innovation
In this class, salon & spa leaders will learn actionable strategies to foster trust, inspire loyalty, and confidently navigate challenges, creating a workplace culture that motivates teams and drives long-term success.
Speakers
avatar for Bonnie Bonadeo

Bonnie Bonadeo

Speaker | Coach | Author | Podcaster, SOS Salon Coaching and Training
Bonnie is a unique blend of Speaker, Coach, Author, and Podcaster with over 30 years of experience in the beauty industry. Her expertise lies in guiding others to develop both Real-life (IRL) and digital (URL) connections that reflect their business as values-driven and unique. As... Read More →
Monday June 23, 2025 12:45pm - 2:00pm PDT
Room W223

12:45pm PDT

Scent-sational Success: Elevate Your Spa Business with Aromatherapy
Monday June 23, 2025 12:45pm - 2:00pm PDT
Discover the sublime world of essential oils. The unique properties of the oils and their vast healing potential makes aromatherapy a practical and profitable addition to a spa menu.

In this Scent-sational course learn about the powerful sense of smell; how to safely use and store essential oils and how to incorporate this healing modality into your personal and professional life.

Class participants will learn:
  • A brief history of aromatherapy & sense of smell
  • Recommended dosage & storage of essential oils
  • How to distinguish essential oils versus fragrances oils
  • Three (3) skincare categories and essential oils that benefits them
Whether you are a seasoned practitioner or new to the world of essential oils, this 60-min course offers valuable insights that will enhance your knowledge and skills.

Join Monique Blake, WellBEing Educator and LifeStyle Designer, and begin the journey into a modality that will bring a personalized perspective on your spa practice and your self-care.

* CE credit available for this class.
This class is perfect for all spa, wellness and beauty professionals! As an added benefit to Massage Therapists, this course (CE4020955, Scent-sational: Aromatherapy for Spa Professionals) has been approved as a live course for 1.00 CEs by the National Certification Board for Therapeutic Massage & Bodywork.

Speakers
avatar for Monique Blake

Monique Blake

WellBEing Educator and LifeStyle Designer, BEspoke Well Global, LLC
As a trusted educator, Monique Blake’s passion is to blend modern techniques and ancient wisdom to empower individuals and organizations to claim their ultimate wellBEing.Monique is a certified Clifton Strengths Finder Coach with 20 plus years of executive experience in the education... Read More →
Monday June 23, 2025 12:45pm - 2:00pm PDT
Room W221

12:45pm PDT

Scale Like a Startup: Growth Marketing Strategies for Your Spa & Beauty Business
Monday June 23, 2025 12:45pm - 2:00pm PDT
In today’s competitive environment, growth requires more than a great menu and enticing branding—it demands strategic marketing, innovative thinking, and scalability.

This session brings the lessons and tools that high-growth startups use to scale fast, applied directly to spa and beauty businesses.

What’s in it for you? 
  • Learn actionable strategies and tactics to expand your businesses
  • Understand the key concepts for attracting new clients and building loyalty
  • Leverage digital marketing through marketing automation, social media, and AI
Whether you're an independent esthetician, beauty professional or an owner/operator, this class will give you the roadmap needed to think big, scale smart, and grow fast.
Speakers
avatar for Ashley Scobey

Ashley Scobey

Executive Director, Associated Skin Care Professionals (ASCP)
Ashley Scobey is the Executive Director of Associated Skin Care Professionals (ASCP), the nation’s largest and most comprehensive association for estheticians and skin care professionals. Ashley brings more than 12 years of marketing leadership at tech start-ups with a focus on... Read More →
Monday June 23, 2025 12:45pm - 2:00pm PDT
Room W215
 
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