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Sunday, June 22
 

11:00am PDT

Market Research & Menu Development for Spa Success
Sunday June 22, 2025 11:00am - 12:15pm PDT
This focused course emphasizes the essential steps of conducting market research and developing a tailored treatment menu to position your spa for success. Perfect for aspiring spa owners and industry professionals seeking to refine their offerings, this program equips you with the tools to stand out in your market and attract your ideal clientele.

In this course, you will:
  • Master market research essentials: Identify your target audience, evaluate competitors, and uncover lucrative opportunities in your niche.
  • Build a standout spa menu: Develop signature treatments and services that cater to your market's unique needs while maximizing profitability.
  • Design a strategic roadmap: Align your menu and service offerings with your brand identity and market demand for a cohesive and compelling experience.
Join us to gain the insights and confidence needed to create a thriving spa business tailored to your market!

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Lyndsey Brantley

Lyndsey Brantley

CEO, Medical Aesthetics Practitioner, Camellia Alise Spa and Aesthetics Institute
From blueprints to beauty routines, Lyndsey Brantley knows how to build something amazing! After transitioning from Structural Engineer to Medical Aesthetics and tackling sensitive skin issues, she launched Camellia Alise Skincare, a line of natural skincare solutions for razor bumps... Read More →
Sunday June 22, 2025 11:00am - 12:15pm PDT
Room W223

11:00am PDT

Solo Success: Peer-to-Peer Panel for Independent Beauty & Wellness Professionals
Sunday June 22, 2025 11:00am - 12:30pm PDT
Step into an empowering session designed for solo hairdressers, estheticians, and wellness professionals who are navigating the beauty industry on their own terms. This panel features successful independent professionals who have built thriving businesses while maintaining creativity, flexibility, and work-life balance.

What You’ll Gain:
  1. Proven strategies for managing and growing a solo practice, from pricing services to building a loyal client base.
  2. Tips on leveraging social media, branding, and marketing to stand out in a competitive market.
  3. Real-world advice on overcoming challenges like time management, burnout, and scaling operations.
  4. Insights into creating personalized services to keep clients coming back.
Moderated by Bonnie Bonadeo, this interactive panel provides the opportunity to learn from peers who have mastered the art of solo entrepreneurship in the beauty and wellness industry. Bring your questions, share your experiences, and leave inspired with actionable ideas to elevate your independent business (and still have a life)!

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Bonnie Bonadeo

Bonnie Bonadeo

Speaker | Coach | Author | Podcaster, SOS Salon Coaching and Training
Bonnie is a unique blend of Speaker, Coach, Author, and Podcaster with over 30 years of experience in the beauty industry. Her expertise lies in guiding others to develop both Real-life (IRL) and digital (URL) connections that reflect their business as values-driven and unique. As... Read More →
Sunday June 22, 2025 11:00am - 12:30pm PDT
Room W225

1:30pm PDT

Solopreneur Roundtables: Stronger Together
Sunday June 22, 2025 1:30pm - 3:00pm PDT
Join this interactive and collaborative session tailored for independent hairdressers, estheticians, and wellness professionals. Unlike traditional panels, these roundtable discussions offer a chance to engage directly with peers, exchange ideas, and share solutions in a supportive and dynamic environment.

What You’ll Experience:
  1. Small group discussions on topics like pricing, client retention, branding, and social media marketing.
  2. Real-world strategies shared by your fellow solo professionals who understand the unique challenges of independent work.
  3. Opportunities to brainstorm, problem-solve, and build connections with like-minded industry peers.
  4. A collaborative atmosphere that fosters creativity, community, and actionable takeaways.
Whether you’re an experienced solopreneur or just starting out, these roundtable sessions will provide you with fresh perspectives and practical tools to help you thrive in the beauty and wellness industry. Bring your challenges and insights and prepare to be inspired!

This class is for solo operators only (no owners, managers, booth renters or students please). To ensure effective solution-sharing and networking ONLY solo operators/businesses of one can attend this session. Thank you for adhering to this requirement. 

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Bonnie Bonadeo

Bonnie Bonadeo

Speaker | Coach | Author | Podcaster, SOS Salon Coaching and Training
Bonnie is a unique blend of Speaker, Coach, Author, and Podcaster with over 30 years of experience in the beauty industry. Her expertise lies in guiding others to develop both Real-life (IRL) and digital (URL) connections that reflect their business as values-driven and unique. As... Read More →
Sunday June 22, 2025 1:30pm - 3:00pm PDT
Room W225
 
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