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Saturday, June 21
 

10:00am PDT

Barrier Breakdown: The Secret to Resilient Skin
Saturday June 21, 2025 10:00am - 11:30am PDT
Understanding the skin barrier is essential for delivering effective and results-driven skincare treatments.
In this comprehensive class, attendees will explore:

  • key components of the skin barrier including NMFs, cell structure, lipid barrier, acid mantle, and the microbiome.
  • the impact of the skin barrier and importance of its health
  • the impact of a compromised barrier, including sensitivities, eczema, acne, and psoriasis.
This session will empower professionals with the knowledge to assess and address the critical role of the skin barrier in overall skin function.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Terri Wojak

Terri Wojak

Esthetician, Author, Aesthetics Exposed Education
Terri Wojak is a highly sought-after professional with over 25 years of experience in the aesthetic industry. She is a respected authority on skin care in a medical setting, on education, and regarding business development on multiple levels. Wojak has built over 50 individual courses... Read More →
Saturday June 21, 2025 10:00am - 11:30am PDT
Room W217

11:00am PDT

Essential Steps for Solo Spa Success
Saturday June 21, 2025 11:00am - 12:15pm PDT
Essential Steps for Solo Spa Success is a comprehensive workshop designed for independent spa professionals who are ready to establish their practice.

Attendees will learn:
  • fundamental business planning
  • service pricing strategies
  • client retention techniques
  • effective social media marketing… and more.
Attendees will leave with actionable tools to transform your expertise into a thriving solo practice.
Speakers
avatar for Sherrie Tennessee, Ph.D., CHE

Sherrie Tennessee, Ph.D., CHE

Director of Education, Director of Education
Dr. Sherrie Tennessee, combines scientific expertise from Johns Hopkins University with over 20 years in wellness and hospitality. A former researcher turned wellness innovator, she's worked as a massage therapist, spa owner, and educator. With three published books and a PhD in Hospitality... Read More →
Featured Speakers
avatar for Sherrie Tennessee, Ph.D., CHE

Sherrie Tennessee, Ph.D., CHE

Director of Education, Director of Education
Dr. Sherrie Tennessee, combines scientific expertise from Johns Hopkins University with over 20 years in wellness and hospitality. A former researcher turned wellness innovator, she's worked as a massage therapist, spa owner, and educator. With three published books and a PhD in Hospitality... Read More →
Saturday June 21, 2025 11:00am - 12:15pm PDT
Room W223

11:00am PDT

Skin & Gut Health Connection: Esthetician Must-Know Insights
Saturday June 21, 2025 11:00am - 12:15pm PDT
In this groundbreaking presentation, Alissa de Jongh, N.D., will explore the vital link between gut health and skin conditions, unveiling how the gut microbiome impacts inflammation, immunity, and skin barrier function.
Key takeaways for skin health professionals include:
  • insights into the latest clinical research on the gut-skin axis and its role in treating conditions like acne, eczema, rosacea, and psoriasis
  • evidence-based strategies for incorporating gut-focused treatments into their practice, including dietary recommendations, probiotics, and new skincare innovations.
  • how a holistic approach to skincare can enhance treatment outcomes and revolutionize patient care.
Leave this session equipped with the knowledge and tools to bridge the gap between gut health and skincare, offering your clients more effective, long-lasting solutions. Don’t miss this opportunity to elevate your expertise and revolutionize your approach to skin health with cutting-edge, holistic strategies!

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Alissa de Jongh, ND, MIWM

Alissa de Jongh, ND, MIWM

Professor of Facial Esthetics, Houston Community College
Dr. Alissa de Jongh, N.D., M.I.W.M. is an international wellness expert on a mission to help the world discover their Glowing Skin from Within. Her experience in the world of business and beauty spans over a successful thirty-two year career.Dr. de Jongh is a Board Certified Naturopathic... Read More →
Saturday June 21, 2025 11:00am - 12:15pm PDT
Room W221

11:00am PDT

From Online to In Person: Monetize the Client Journey
Saturday June 21, 2025 11:00am - 12:15pm PDT
This course, taught by Kirsten Goetzleman (@thetampawaxer) offers a comprehensive outline of how to maximize touchpoints with clients – starting with your first point of contact online.

We’ll cover:
  • Managing first impressions on social media, your website… and in person
  • How to become more discoverable
  • Mirroring your online presence with your appointment experience
  • Professional (and on brand) conduct during a service
  • The closing, which includes referral opportunities, reviews aftercare and rebooking
Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Kirsten Goetzelman

Kirsten Goetzelman

CEO, Enso Wax / The Waxing Guide
Featured Speakers
avatar for Kirsten Goetzelman

Kirsten Goetzelman

CEO, Enso Wax / The Waxing Guide
Saturday June 21, 2025 11:00am - 12:15pm PDT
Room W215

11:00am PDT

Owner Insights: A Peer-to-Peer Panel for Salon & Spa Operators
Saturday June 21, 2025 11:00am - 12:30pm PDT
Join moderator Bonnie Bonadeo for a dynamic and interactive session where successful salon and spa owners-panelists share their journeys, challenges, and strategies for achieving excellence in their salon, spa or wellness operation.
Interact with experienced industry leaders/owners who have built thriving businesses by mastering client retention, navigating market trends, and cultivating strong team cultures. If you own a beauty business, this is a MUST ATTEND session for growing your business and building your network.

What to Expect:
  1. Real-world advice from experienced panelists on overcoming common hurdles including communication, building a dependable team, and growing as a leader.
  2. Insights into innovative business practices, from operational excellence to leveraging automation and the latest technology.
  3. Practical tips on building a loyal client base and maintaining financial stability.
  4. An opportunity to engage directly with the panelists through Q&A, gaining actionable takeaways to apply in your business.
Whether you're a seasoned owner or just starting out, this class will provide you with invaluable knowledge and inspiration to take your salon, spa or wellness business to the next level.
Don’t miss this chance to learn from your peers, connect with like-minded beauty and spa colleagues and improve your business!

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Bonnie Bonadeo

Bonnie Bonadeo

Speaker | Coach | Author | Podcaster, SOS Salon Coaching and Training
Bonnie is a unique blend of Speaker, Coach, Author, and Podcaster with over 30 years of experience in the beauty industry. Her expertise lies in guiding others to develop both Real-life (IRL) and digital (URL) connections that reflect their business as values-driven and unique. As... Read More →
Saturday June 21, 2025 11:00am - 12:30pm PDT
Room W225

12:00pm PDT

Face-Mapping for Estheticians: A Road Map for Treatment
Saturday June 21, 2025 12:00pm - 1:30pm PDT
Face mapping medicinal techniques have been around for thousands of years, combining elements from both Eastern and Western medicine philosophies. Modern face-mapping techniques allow estheticians and wellness professional to pinpoint very specific areas of concern on the face (such as acne) and identify its underlying cause.

Understanding and utilizing this tool allows you to design a successful, result driven treatment plan for your clients, leading to loyalty and beautiful, healthy skin.

Join renowned esthetician Nerida Joy for an engaging presentation highlighting recent case studies and actionable strategies for transforming your clients’ skin.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Nerida Joy

Nerida Joy

Owner, celebrity esthetician, skin expert, Nerida Joy
Renowned esthetician Nerida Joy has performed more than 100,000 facials in her over 46-year international career and is known for the way she transforms her clients’ skin by pinpointing specific concerns and designing custom treatment plans to deliver fast results.She has been named... Read More →
Saturday June 21, 2025 12:00pm - 1:30pm PDT
Room W217

12:45pm PDT

From Awkward to Authentic: The Secret to Selling Without Feeling Salesy
Saturday June 21, 2025 12:45pm - 2:00pm PDT
“I’m an esthetician, not a salesperson.” If that statement resonates with you, you’ll love this class!
This talk focuses on transforming sales in aesthetics from a dreaded task into an authentic, client-focused art form.

Attendees will learn how to:
  • leverage emotional connections
  • educate clients on the value of products or additional treatments
  • build trust for consistent sales
  • feel genuinely excited about recommending home care
Product sales support your business growth and increase your revenue, but that’s not going to make the process easier for you. Join us to learn how to embrace homecare recommendations and build loyalty in the process!

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Helen Coquin

Helen Coquin

Licensed Esthetician | Med Spa Owner | Esthetician Coach, Chic MD
Helen is a licensed medical esthetician with over a decade of experience in the skincare industry. She began her career as a solo esthetician before becoming the lead esthetician at a renowned plastic surgery practice in Austin, TX. Helen later founded her own med spa, scaling it... Read More →
Saturday June 21, 2025 12:45pm - 2:00pm PDT
Room W215

12:45pm PDT

Perfección de Cejas: Aprende las Últimas Innovaciones en Tinte y Laminado
Saturday June 21, 2025 12:45pm - 2:00pm PDT
Dominar el arte de realzar las cejas requiere más que habilidades básicas: exige comprender técnicas avanzadas y personalización. Esta clase integral está diseñada para profesionales de la belleza que desean llevar su experiencia al siguiente nivel en mapeo de cejas, tinte de precisión e innovador laminado.

Al final de este curso, los participantes serán capaces de:
  • Realizar técnicas avanzadas de mapeo de cejas y tinte de precisión adaptadas a las estructuras faciales de cada cliente.
  • Crear formulaciones de tinte personalizadas para lograr una mejora de color natural y duradera para diversos tonos de piel y colores de cabello.
  • Ejecutar métodos innovadores de laminado que proporcionen cejas estructuradas y consistentes con resultados de larga duración.
Únete a nosotros y perfecciona tus habilidades para destacar en la competitiva industria de la belleza, asegurando que tus clientes se vayan con cejas tan únicas y expertamente diseñadas como ellos.

Esta clase es sólo en español.

Aproveche al máximo su experiencia en el espectáculo tomando una clase de conferencia y ampliando sus conocimientos profesionales. Agregue esta clase a su carrito durante el registro.
Speakers
avatar for Kimberly Morfin

Kimberly Morfin

Cosmetologist, Artistry Beauty
With over six years of experience in the beauty industry, Kimberly has built a stellar reputation as a brow expert, educator, and trendsetter. As a licensed cosmetologist and senior laser technician, Kimberly has served more than 1,500 satisfied clients, while also training and certifying... Read More →
Saturday June 21, 2025 12:45pm - 2:00pm PDT
Room W221

12:45pm PDT

Clinical Eye Rejuvenation: Advanced Techniques for Medical Aestheticians
Saturday June 21, 2025 12:45pm - 2:00pm PDT
Did you know the eye area is supported by 6 extraocular muscles and 7 bones?  Eye aging is more than skin deep—muscle, fat, and bone loss play a significant role in the appearance of eye concerns like sunken eyes, enophthalmos.
Revitalize your client's eyes at a clinical level by combining manual lymphatic drainage with advanced modalities like galvanic.

Enhance your expertise with cosmeceutical ingredients while uncovering the risks and rewards of prostaglandin-based lash growth serums. Stand out with all-in-one procedures, including the transformative "cosmetic blepharoplasty," designed to deliver plumper, brighter eyes, ensuring client loyalty and income boost.
In this class, you’ll learn how to:
  • Treat and manage complex concerns like undereye bags, dark circles, droopy eyelids, and sunken eyes
  • Master eye area massage techniques for increased circulation of weakened orbital structures
  • Combine the power of proven ingredients like retinol and growth factors with leading modalities like galvanic, ultrasonic, and nanochanneling
This engaging class features theory, audiovisuals, and real-time attendee engagement!

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Monika K Machej

Monika K Machej

Founder & Owner, The New Age Spa Institute
Monika Machej is the founder and owner of New Age Spa Institute, a CIDESCO accredited school in Des Plaines, IL. A nationwide educator and CIDESCO Diplomate, she has a lifetime of experience and education in many facets of the beauty industry, including student & curriculum management... Read More →
Featured Speakers
avatar for Monika K Machej

Monika K Machej

Founder & Owner, The New Age Spa Institute
Monika Machej is the founder and owner of New Age Spa Institute, a CIDESCO accredited school in Des Plaines, IL. A nationwide educator and CIDESCO Diplomate, she has a lifetime of experience and education in many facets of the beauty industry, including student & curriculum management... Read More →
Saturday June 21, 2025 12:45pm - 2:00pm PDT
Room W223

1:30pm PDT

Owner Exchange: Collaborative Roundtables for Salon & Spa Success
Saturday June 21, 2025 1:30pm - 3:00pm PDT
Join fellow salon and spa owners in this engaging and interactive roundtable session designed to foster collaboration and community. This class provides a unique opportunity to share best practices, brainstorm solutions, and tackle common industry challenges in a supportive, peer-driven environment.

What You’ll Gain:
  1. Practical strategies for overcoming hurdles like staffing, client retention, and rising operational costs.
  2. Insights into innovative approaches for core areas of your business including sales, operations, marketing, education and your mindset.
  3. Open dialogue with fellow owners to exchange ideas and experiences that can inspire new perspectives.
  4. A network of like-minded professionals who understand the unique demands of owning and operating a salon or spa.
Whether you’re navigating growth, optimizing your business, or seeking fresh ideas, this roundtable session, moderated by industry expert Bonnie Bonadeo, is the perfect platform to learn, share, and build connections with industry peers. Bring your questions, challenges, and expertise to the table and leave with actionable solutions and newfound community support!

This class is for owners/operators only. To ensure effective solution-sharing and networking ONLY owners/operators can attend this session. Thank you for adhering to this requirement. 

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.

Speakers
avatar for Bonnie Bonadeo

Bonnie Bonadeo

Speaker | Coach | Author | Podcaster, SOS Salon Coaching and Training
Bonnie is a unique blend of Speaker, Coach, Author, and Podcaster with over 30 years of experience in the beauty industry. Her expertise lies in guiding others to develop both Real-life (IRL) and digital (URL) connections that reflect their business as values-driven and unique. As... Read More →
Saturday June 21, 2025 1:30pm - 3:00pm PDT
Room W225

2:00pm PDT

Barrier-Boosting Treatments for Melanin Rich Skin
Saturday June 21, 2025 2:00pm - 3:30pm PDT
Explore advanced barrier-boosting treatments specifically designed for global majority (melanin-rich) skin.

Attendees will learn:
  • The unique needs of melanin-rich skin
  • Effective ingredients and products for strengthening the skin barrier.
  • Tailored treatment protocols to address common concerns like hyperpigmentation and sensitivity.
  • How to integrate barrier-boosting strategies into your practice to enhance client outcomes.
Join us to gain the knowledge and tools to confidently implement targeted, barrier-boosting treatments for melanin-rich skin and to elevate your expertise in serving diverse skin care needs.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Nichelle Foster Mosley

Nichelle Foster Mosley

Founder CEO, The Skin Barrier Academy
Nichelle Mosley is an international award-winning licensed esthetician, corneotherapy specialist, and certified social-emotional learning and somatic facilitator. As the founder of The Skin Barrier Academy, Nichelle transforms the esthetics industry by empowering educators, solopreneurs... Read More →
Featured Speakers
avatar for Nichelle Foster Mosley

Nichelle Foster Mosley

Founder CEO, The Skin Barrier Academy
Nichelle Mosley is an international award-winning licensed esthetician, corneotherapy specialist, and certified social-emotional learning and somatic facilitator. As the founder of The Skin Barrier Academy, Nichelle transforms the esthetics industry by empowering educators, solopreneurs... Read More →
Saturday June 21, 2025 2:00pm - 3:30pm PDT
Room W217

2:30pm PDT

Scaling Your Spa Operation: Advanced Strategies for Growth & Innovation
Saturday June 21, 2025 2:30pm - 3:45pm PDT
This is an intensive session for established spa owners that focuses on integrating cutting-edge wellness technologies and maximizing profitability.

This interactive session will cover advanced topics, including:
  • digital wellness platforms
  • treatment automation systems
  • staff development programs
  • data-driven decision-making… and more!
Learn proven strategies to modernize your business while maintaining service excellence and expanding operations.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Sherrie Tennessee, Ph.D., CHE

Sherrie Tennessee, Ph.D., CHE

Director of Education, Director of Education
Dr. Sherrie Tennessee, combines scientific expertise from Johns Hopkins University with over 20 years in wellness and hospitality. A former researcher turned wellness innovator, she's worked as a massage therapist, spa owner, and educator. With three published books and a PhD in Hospitality... Read More →
Saturday June 21, 2025 2:30pm - 3:45pm PDT
Room W223

2:30pm PDT

The Resilient Practitioner: A Mind-Body-Spirit Approach to Burnout
Saturday June 21, 2025 2:30pm - 3:45pm PDT
This presentation is designed to help beauty, spa and wellness pros prioritize their well-being and build resilience against the unique challenges of our profession.

By exploring burnout from a holistic perspective, you’ll learn practical strategies to maintain your physical, emotional, and spiritual health while sustaining your passion for helping others.

Attendees will learn:
  • the root causes of burnout, recognizing its warning signs
  • how imbalance between stress and recovery impacts practitioners
  • ways to fuel your energy through simple, nutritious meal preparation and immune-boosting superfoods
  • how to combat physical strain, through targeted stretches, ergonomic adjustments, and energizing exercises, tailored to the demands of your work
  • grounding and gratitude practices to reconnect you with your purpose, release negativity, and foster a positive mindset, ensuring you remain inspired and aligned with your values
  • how to cultivate mental resilience through mindfulness techniques, boundary-setting, and journaling, enabling you to manage stress and maintain emotional stability
  • Optimize your sleep routine, supporting immune health, and honoring your limitations to sustain productivity and passion
Together, we’ll learn to create a burnout-proof practice by designing a calming work environment, building a supportive network, and embracing a sustainable growth mindset.
With these tools, you’ll restore balance, recharge your energy, and thrive both personally and professionally as a resilient practitioner!

"True balance comes when your heart, mind, and hands work in harmony—your heart fuels passion, your mind guides intention, and your hands create transformation." - Jillian Wright


**Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Jillian Wright

Jillian Wright

Founder/Master Aesthetician, The Business of Skin
With a lifelong passion for creativity and healthy skin, Jillian Wright quickly realized that facial aesthetics was her calling. After establishing herself as a highly sought-after aesthetician and opening an eponymous NYC-based spa and skincare brand, her entrepreneurial spirit continued... Read More →
Saturday June 21, 2025 2:30pm - 3:45pm PDT
Room W221

2:30pm PDT

Reputation Revolution: Leverage Reviews to Grow Your Beauty Business
Saturday June 21, 2025 2:30pm - 3:45pm PDT
Did you know that nearly all consumers - 97% - read online reviews before deciding on a salon or spa? Even more compelling, a one-star increase on Yelp can boost your revenue by up to 9%! In today's digital landscape, managing your online reputation isn't just important—it's essential.

In this power-packed 75-minute workshop, beauty business coach Aydin Asli will reveal how to leverage online reviews to attract more clients and dramatically grow your business.

What You'll Master:
  • Target the Right Platforms & Dominate Online: Discover which review sites (Yelp, Google, etc.) are crucial for salons and spas. Learn to control the narrative and attract more clients.
  • Build a Review Engine & Boost Revenue: Implement a simple system to consistently gather positive reviews from happy clients. Drive growth with the power of these reviews.
  • Turn Negative Feedback into Gold: Learn to respond to negative reviews professionally, protect your reputation, and even win back unhappy clients.
  • Unlock the Power of AI: Explore how AI tools can analyze reviews, identify trends, and help you craft effective responses, saving time and effort.
  • Boost Your Offline Presence: Learn to showcase your stellar online reputation in your salon/spa and marketing materials.
This workshop isn’t just about learning - it’s about doing. Engage in hands-on exercises and real-world role-playing to practice responding to challenging reviews and building a proactive strategy. Walk away with actionable techniques that can transform your online presence immediately.

Attendees will benefit from Aydin Asli's expert guidance, tailored to the beauty industry.

Don't wait! Space is limited. Register now and take control of your online reputation to fuel your salon or spa's success.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.
Speakers
avatar for Aydin Asli

Aydin Asli

Beauty Business Coach | Marketing & Social Media Strategist | Pragmatic Institute Certified, Yocale
Aydin is a Beauty Business Coach and Marketing & Social Media Strategist at Yocale, and is a passionate advocate for business owners in the salon and beauty industry. With a wealth of experience working with top salon professionals in Canada and the United States. Aydin is dedicated... Read More →
Saturday June 21, 2025 2:30pm - 3:45pm PDT
Room W215
 
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