IECSC Las Vegas 2025

Essential Steps for Solo Spa Success is a comprehensive workshop designed for independent spa professionals who are ready to establish their practice.

Attendees will learn:

• fundamental business planning
• service pricing strategies
• client retention techniques
• effective social media marketing… and more.

Attendees will leave with actionable tools to transform your expertise into a thriving solo practice.

This course, taught by Kirsten Goetzleman (@thetampawaxer) offers a comprehensive outline of how to maximize touchpoints with clients – starting with your first point of contact online.

We’ll cover:

• Managing first impressions on social media, your website… and in person
• How to become more discoverable
• Mirroring your online presence with your appointment experience
• Professional (and on brand) conduct during a service
• The closing, which includes referral opportunities, reviews aftercare and rebooking

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.

Join moderator Bonnie Bonadeo for a dynamic and interactive session where successful salon and spa owners-panelists share their journeys, challenges, and strategies for achieving excellence in their salon, spa or wellness operation.
Interact with experienced industry leaders/owners who have built thriving businesses by mastering client retention, navigating market trends, and cultivating strong team cultures. If you own a beauty business, this is a MUST ATTEND session for growing your business and building your network.

What to Expect:

1. Real-world advice from experienced panelists on overcoming common hurdles including communication, building a dependable team, and growing as a leader.
2. Insights into innovative business practices, from operational excellence to leveraging automation and the latest technology.
3. Practical tips on building a loyal client base and maintaining financial stability.
4. An opportunity to engage directly with the panelists through Q&A, gaining actionable takeaways to apply in your business.

Whether you're a seasoned owner or just starting out, this class will provide you with invaluable knowledge and inspiration to take your salon, spa or wellness business to the next level.
Don’t miss this chance to learn from your peers, connect with like-minded beauty and spa colleagues and improve your business!

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.

“I’m an esthetician, not a salesperson.” If that statement resonates with you, you’ll love this class!
This talk focuses on transforming sales in aesthetics from a dreaded task into an authentic, client-focused art form.

Attendees will learn how to:

• leverage emotional connections
• educate clients on the value of products or additional treatments
• build trust for consistent sales
• feel genuinely excited about recommending home care

Recommending home care is an important part of client success, but it doesn’t always come naturally. Join our class to learn how to simplify the sales process and build client loyalty in the process.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.

Join fellow salon and spa owners in this engaging and interactive roundtable session designed to foster collaboration and community. This class provides a unique opportunity to share best practices, brainstorm solutions, and tackle common industry challenges in a supportive, peer-driven environment.

What You’ll Gain:

1. Practical strategies for overcoming hurdles like staffing, client retention, and rising operational costs.
2. Insights into innovative approaches for core areas of your business including sales, operations, marketing, education and your mindset.
3. Open dialogue with fellow owners to exchange ideas and experiences that can inspire new perspectives.
4. A network of like-minded professionals who understand the unique demands of owning and operating a salon or spa.

Whether you’re navigating growth, optimizing your business, or seeking fresh ideas, this roundtable session, moderated by industry expert Bonnie Bonadeo, is the perfect platform to learn, share, and build connections with industry peers. Bring your questions, challenges, and expertise to the table and leave with actionable solutions and newfound community support!

This class is for owners/operators only. To ensure effective solution-sharing and networking ONLY owners/operators can attend this session. Thank you for adhering to this requirement. 

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.

This presentation is designed to help beauty, spa and wellness pros prioritize their well-being and build resilience against the unique challenges of our profession.

By exploring burnout from a holistic perspective, you’ll learn practical strategies to maintain your physical, emotional, and spiritual health while sustaining your passion for helping others.

Attendees will learn:

• the root causes of burnout, recognizing its warning signs
• how imbalance between stress and recovery impacts practitioners
• ways to fuel your energy through simple, nutritious meal preparation and immune-boosting superfoods
• how to combat physical strain, through targeted stretches, ergonomic adjustments, and energizing exercises, tailored to the demands of your work
• grounding and gratitude practices to reconnect you with your purpose, release negativity, and foster a positive mindset, ensuring you remain inspired and aligned with your values
• how to cultivate mental resilience through mindfulness techniques, boundary-setting, and journaling, enabling you to manage stress and maintain emotional stability
• Optimize your sleep routine, supporting immune health, and honoring your limitations to sustain productivity and passion

Together, we’ll learn to create a burnout-proof practice by designing a calming work environment, building a supportive network, and embracing a sustainable growth mindset.
With these tools, you’ll restore balance, recharge your energy, and thrive both personally and professionally as a resilient practitioner!

"True balance comes when your heart, mind, and hands work in harmony—your heart fuels passion, your mind guides intention, and your hands create transformation." - Jillian Wright


**Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.

Did you know that nearly all consumers - 97% - read online reviews before deciding on a salon or spa? Even more compelling, a one-star increase on Yelp can boost your revenue by up to 9%! In today's digital landscape, managing your online reputation isn't just important—it's essential.

In this power-packed 75-minute workshop, beauty business coach Aydin Asli will reveal how to leverage online reviews to attract more clients and dramatically grow your business.

What You'll Master:

• Target the Right Platforms & Dominate Online: Discover which review sites (Yelp, Google, etc.) are crucial for salons and spas. Learn to control the narrative and attract more clients.
• Build a Review Engine & Boost Revenue: Implement a simple system to consistently gather positive reviews from happy clients. Drive growth with the power of these reviews.
• Turn Negative Feedback into Gold: Learn to respond to negative reviews professionally, protect your reputation, and even win back unhappy clients.
• Unlock the Power of AI: Explore how AI tools can analyze reviews, identify trends, and help you craft effective responses, saving time and effort.
• Boost Your Offline Presence: Learn to showcase your stellar online reputation in your salon/spa and marketing materials.

This workshop isn’t just about learning - it’s about doing. Engage in hands-on exercises and real-world role-playing to practice responding to challenging reviews and building a proactive strategy. Walk away with actionable techniques that can transform your online presence immediately.

Attendees will benefit from Aydin Asli's expert guidance, tailored to the beauty industry.

Don't wait! Space is limited. Register now and take control of your online reputation to fuel your salon or spa's success.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration.